Branding LAB Podcast
w/ aaron pierson

Helping entrepreneurs find their VOICE
so they aren't forced to become an ECHO...

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Aaron Pierson / Strategic Brand Consultant

#1 Best Selling Author, Entrepreneur, Designer, Photographer, Filmmaker, Podcaster

 

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Using Feedback Loops to Create Powerful UX w/ Lukas Ruebbelke

By | Audio, Branding Like A Boss Podcast, Design, Entrepreneur, Food for thought, Interests, Marketing, Quote, Resources | No Comments

Google developer expert, fortune 100 consultant, speaker, writer, author and creative, Lukas Ruebbelke is a programming rockstar.

“We are all creators and we are all compelled to create meaningful things.”

As a creative person, it is always beneficial to learn what others think, feel or gather from your work. Feedback fuels growth–whether it be personal, professional or otherwise. Read More

Strategies for Personal Brand Consistency w/ Tina Walczak

By | Branding Like A Boss Podcast, Design, Entrepreneur, Marketing, Resources | No Comments

Is Brand Consistency even important? In this episode of Branding Lab I talk with Tina Walczak about Strategies for Person Brand Consistency and why it is so critical. Tina is the Creative Director at Hiilite, a creative agency that focuses on SEO and brand strategy. Her experience and style attracted me to their agency a few months ago when I decided to write an article about Brand Consistency for the Huffington Post.

Thinking with the end in mind isn’t always easy but Tina lays out specific strategies on the the process needed to build a personal brand.

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apBLOG2

Self Awareness & Brand Positioning Exercise

By | Branding Like A Boss Podcast, Entrepreneur, Everything Else, Food for thought, Resources, Uncategorized | No Comments

In this episode we’ll be going over a self awareness and brand positioning exercise. This is somewhat of a hands on episode, so grab a notebook and a pen. We’ll be exercising the mind getting deep into questions like “What feeds your ultimate goal?” Also, I share a nice anecdote on building my agency with my two partners, Mo Sanchez and Aiden Fishbein.

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Joshua Smith Podcasting

Success is in Elimination w/ Joshua Smith

By | Audio, Branding Like A Boss Podcast, Quote, Resources | No Comments

In this episode I welcome Joshua Smith, a friend, colleague, and top 1% world-wide real estate producer. Host of GSD Mode (Get Shit Done Network) He’s been a mentor to me over the years and has been instrumentally inspiring to me through some tough times.

“There are two kinds of pain: pain from discipline, and pain from regret. Choose wisely.” – Joshua Smith

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Finding Purpose and Motivation Behind Your Personal Brand

By | Advertising, Blog, Branding Like A Boss Podcast, Design, Entrepreneur, Marketing, Uncategorized | No Comments

Finding purpose and motivation is a lot easier said than done.  Trust me, after years of running a business I ended up hating all sorts of stuff. I know now looking back that it wasn’t the business that I hated but the lack of clarity, awareness and purpose I had at the time.

In this episode of  Branding Lab I share some strategies you can apply to help you find purpose and motivation behind your personal branding.

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marty-neumeier

Control VS Influence w/ Marty Neumeier

By | Advertising, Audio, Branding Like A Boss Podcast, Design, Entrepreneur, Ideas, Marketing, Resources | No Comments

To kick off the second season of Branding LAB, I sat down with Marty Neumeier, branding veteran, author and in my opinion “genius” to talk about his expertise and tips on being a pioneer in brand architecture.

Director of Transformation at Liquid Agency, Marty is the main thought leader for the agency and a prolific author on the art and universe of branding.

This season will put personal branding under the microscope, so launching with Marty as my first interview was a no-brainer. Personal branding doesn’t necessarily differ from company branding in process per se, which is a common misconception, but as far a intention is concerned…it absolutely does.

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so you’re ready to ACTIVATE YOUR BRAND

This online course is an interactive exercise designed to shape your idea or existing business into a disruptive social brand…

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