Branding LAB Podcast
w/ aaron pierson

Helping entrepreneurs find their VOICE
so they aren't forced to become an ECHO...

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Aaron Pierson / Strategic Brand Consultant

#1 Best Selling Author, Entrepreneur, Designer, Photographer, Filmmaker, Podcaster

 

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A Living And Breathing Strategy w/ Hillary Frazier

By | Advertising, Audio, Branding Like A Boss Podcast, Entrepreneur, Food for thought, Ideas, Marketing | No Comments

In this episode of Branding LAB I talk with Hillary Frazier about social media strategies, under utilized platforms and how to create more meaningful content for any audience. Hillary’s a Social Media Consultant who has worked with some big brands such as Vine, Beats, Gray Agency and many others!

Explore Hillary’s Site: www.internetbestfriend.com

Building A Personal Brand & Authority Through Self Publishing

By | Branding Like A Boss Podcast, Design, ebook, Entrepreneur, Food for thought, Marketing, Resources | No Comments

In this episode of Branding Lab I bring back on Jeremy Jones from The Book District to talk about the why self publishing a book is good for building a personal brand and authority in your space.

Last year my book Brand Dominance soared to best seller in less then 12 hours because of the strategies and process Jeremy helped facilitate during my launch.

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Disrupt or be Disrupted

By | Advertising, Audio, Branding Like A Boss Podcast, Entrepreneur, Food for thought | No Comments

Disrupt or Be Disrupted: What Every CEO Must Know

You may be familiar with the term “disruption” but it’s possible it has also completely lost meaning (as words often do) from being so overused.

“Disrupt or be disrupted” is not a new business concept. It is something that has been studied, defined, and redefined, since Clayton Christensen coined the term “disruptive innovation” in his 1997 book entitled, The Innovator’s Dilemma. Since its conception, the idea of disruption in business has taken on it’s own persona and has truly become an entity in itself.

By “disrupt or be disrupted”, I mean that if you aren’t making things happen yourself, for your company, then someone is going to put you out of business right under your nose–with a lower price point and better business plan. This is true for every company, in every industry. Right now, at this moment, your company is either disrupting the marketplace, or you’re actively being disrupted.

This isn’t meant to be fear based, but it’s the reality of the situation so I might as well come out with it. Read More

so you’re ready to ACTIVATE YOUR BRAND

This online course is an interactive exercise designed to shape your idea or existing business into a disruptive social brand…

Activate