In this episode of Branding LAB I talk with Hillary Frazier about social media strategies, under utilized platforms and how to create more meaningful content for any audience. Hillary’s a Social Media Consultant who has worked with some big brands such as Vine, Beats, Gray Agency and many others!
Explore Hillary’s Site: www.internetbestfriend.com
In this episode of Branding Lab I bring back on Jeremy Jones from The Book District to talk about the why self publishing a book is good for building a personal brand and authority in your space.
Last year my book Brand Dominance soared to best seller in less then 12 hours because of the strategies and process Jeremy helped facilitate during my launch.
Disrupt or Be Disrupted: What Every CEO Must Know
You may be familiar with the term “disruption” but it’s possible it has also completely lost meaning (as words often do) from being so overused.
“Disrupt or be disrupted” is not a new business concept. It is something that has been studied, defined, and redefined, since Clayton Christensen coined the term “disruptive innovation” in his 1997 book entitled, The Innovator’s Dilemma. Since its conception, the idea of disruption in business has taken on it’s own persona and has truly become an entity in itself.
By “disrupt or be disrupted”, I mean that if you aren’t making things happen yourself, for your company, then someone is going to put you out of business right under your nose–with a lower price point and better business plan. This is true for every company, in every industry. Right now, at this moment, your company is either disrupting the marketplace, or you’re actively being disrupted.
This isn’t meant to be fear based, but it’s the reality of the situation so I might as well come out with it. Read More
The Future of the Creative Industry with Douglas Davis: Part 1
I am so stoked to be here with Douglas Davis and be able to pick his brain on the future of the creative industry. Author of Creative Strategy and the Business of Design, founder of The Davis Group, professor at New York City College, Douglas wears a lot of hats–all stylish and functional.
There’s a huge disconnect happening right now in the industry and Douglas’s book is a means to bridging that gap.
Google developer expert, fortune 100 consultant, speaker, writer, author and creative, Lukas Ruebbelke is a programming rockstar.
As a creative person, it is always beneficial to learn what others think, feel or gather from your work. Feedback fuels growth–whether it be personal, professional or otherwise. Read More
In this episode we’ll be going over a self awareness and brand positioning exercise. This is somewhat of a hands on episode, so grab a notebook and a pen. We’ll be exercising the mind getting deep into questions like “What feeds your ultimate goal?” Also, I share a nice anecdote on building my agency with my two partners, Mo Sanchez and Aiden Fishbein.
In this episode of Branding Lab I’m back with the fire highlighting some design for living qualifiers. Season II is officially here and your patience will be rewarded handsomely. In this season we are interviewing some incredible guests from across the globe to talk about building a personal brand, a design for living, and creating powerful experiences with your audience and customers.
In this episode I also share a few things that may qualify you to be in the perfect position to create a personal brand. Sit back and enjoy the audio crack.
Brand Dominance: How To Create A Disruptive Social Brand is now available in the Amazon store!
