Category Archives: Ideas

hillary

A Living And Breathing Strategy w/ Hillary Frazier

By | Advertising, Audio, Branding Like A Boss Podcast, Entrepreneur, Food for thought, Ideas, Marketing | No Comments

In this episode of Branding LAB I talk with Hillary Frazier about social media strategies, under utilized platforms and how to create more meaningful content for any audience. Hillary’s a Social Media Consultant who has worked with some big brands such as Vine, Beats, Gray Agency and many others!

Explore Hillary’s Site: www.internetbestfriend.com

douglas-davis1

The Future of the Creative Industry

By | Branding Like A Boss Podcast, Entrepreneur, Food for thought, Ideas, UX | No Comments

The Future of the Creative Industry with Douglas Davis: Part 1

I am so stoked to be here with Douglas Davis and be able to pick his brain on the future of the creative industry. Author of Creative Strategy and the Business of Design, founder of The Davis Group, professor at New York City College, Douglas wears a lot of hatsā€“all stylish and functional.

Thereā€™s a huge disconnect happening right now in the industry and Douglasā€™s book is a means to bridging that gap.

ā€œBusiness is annexing design.ā€

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marty-neumeier

Control VS Influence w/ Marty Neumeier

By | Advertising, Audio, Branding Like A Boss Podcast, Design, Entrepreneur, Ideas, Marketing, Resources | No Comments

To kick off the second season of Branding LAB, I sat down with Marty Neumeier, branding veteran, author and in my opinion ā€œgeniusā€ to talk about his expertise and tips on being a pioneer in brand architecture.

Director of Transformation at Liquid Agency, Marty is the main thought leader for the agency and a prolific author on the art and universe of branding.

This season will put personal branding under the microscope, so launching with Marty as my first interview was a no-brainer. Personal branding doesnā€™t necessarily differ from company branding in process per se, which is a common misconception, but as far a intention is concerned…it absolutely does.

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design-for-living

Season II Intro / Design for living “qualifiers”

By | Audio, Branding Like A Boss Podcast, Design, Everything Else, Food for thought, Ideas, Interests, Marketing, Resources | No Comments

In this episode of Branding Lab I’m back with the fire highlighting some design for living qualifiers. Season II is officially here and your patience will be rewarded handsomely. In this season we are interviewing some incredible guests from across the globe to talk about building a personal brand, a design for living, and creating powerful experiences with your audience and customers.

In this episode I also share a few things that may qualify you to be in the perfect position to create a personal brand. Sit back and enjoy the audio crack.

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gearguide

Podcasting and Webcasting Gear Guide

By | Audio, Branding Like A Boss Podcast, Everything Else, Film, Ideas, Marketing, News, Photography, Resources, Video | No Comments

So I’ve been getting tons of questions about “What gear am I using for X”. Ā So I’ve decided that instead of doing a live stream in my studio every day answering the same question… to put together a Gear Guide to quickly show you the equipment I use and where you can purchase it on Amazon.

By no means is this theĀ Cheapest Gear Guide but it is My Gear Guide. Ā It’s also not the Best Gear Guide on the planet. Ā There are plenty of amazing manufactures such as Sony, Nikon, Rode and a handful of others that didn’t make the list butĀ are still awesome manufactures of content creation tools.

This is a list of most of the equipment I use on a daily basis. Not only create my own personal content but also professional content for our clients.

Hope you find my Gear Guide useful… Now go out there and create some killer content.

Just in case you didn’t see all the hyperlinks above…

Get My Gear Guide

Behind The Scenes – Farm & Garden Crowd Funding Video

By | Advertising, Everything Else, Film, Ideas, Interests, Marketing, Photography, Video | No Comments

Behind the scenes – I was recently reached out to by an old friend from high school to help film a crowd funding video to help kickstart a new app that will help people all over the planet solve a big problem.

We’re always told as we grow up that “Food & Shelter” are the two most important necessities for survival and this app address one of them. On top of the fact its a win for the human race it’s also a huge win for the environment.

After Stu told me about the project I was compelled to donate my time help the cause.

*** The crowd funding campaign isn’t ready yet and we are exploring a few options before we publish it (https://youtu.be/UZ3bGKQ01CU); If you interested in backing this application unfortunately I don’t have any links to share with you at this time*** But will shortly :-)

If you want to get involved in any capacity you can reach out to Stuart.

Check out Perennial Harvest / Stuart Campbell: http://perennialharvest.org/

Recent Interview on Write With Impact

By | Advertising, Audio, Design, ebook, Entrepreneur, Everything Else, Ideas, Interests, Marketing, News, Photography, Quote, Resources, Uncategorized | No Comments

So I was recently asked to be interviewed on a podcast Write With Impact hosted by Glenn Lebowitz. I had the honor to play a roll in his identity design for his podcast and he insisted on having me on his show. I’m so happy I took him up on his offer because together we were able to create some killer content.

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You know me…. I love creating killer content.

CLICK HERE to listen to this episode where I share “How To Create A Killer Brand Strategy”.

GSDtv – Video Bumber

By | Advertising, Audio, Entrepreneur, Film, Ideas, Interests, Marketing, News, Photography, Resources, Video | No Comments

I’ve recently been experimenting a lot with adobe Premier and I’ve really surprised myself. I whipped this video bumper together in a few days after getting the footage I needed and doing some research online on how to make it bad ass… I like it and I think it really fits his personality well.

If you didn’t know I’m officially Joshua’s producer for GSDMode.com. This dude is dropping some serious knowledge and wisdom on a daily basis so check out what we’re up to.

Also follow me on Twitter @ap_creative and receive live streams of GSDtv from time to time.